Through lockdown it is important that businesses maintain communication and showcase empathy to customers.
Although video is a great way to do this, many are facing physical challenges preventing them from getting production teams to filming locations.
To keep the video content rolling, we thought we would share a few ways you can continue producing video content throughout lockdown.
Shooting it yourself
One easy way around getting production crews out to film is to do it yourself.
Most modern smartphones can do the job. With some basic training, you will have all the confidence you need to step out and start filming.
Here’s a great video by Hubspot on how to make a video using your iPhone.
You can create impactful videos by simply combining moving text with audio such as a backing track or voiceover.
These videos are a great way to bring focus to the message of your video and highlight important information.
Here’s some examples of typograhy brought to your by Envato.
Repurposing existing footage
Have a tonne of existing footage at hand? Perfect! This can be re-edited to create a range of content for your business.
Here’s a a great video by media marketplace Pond5 on how to repurpose your videos for social media.
For help planning your video, be sure to get in touch with our team. We’ll run through your marketing strategy and find video concepts that align with your goals.
You can also check out our Shoot-it-yourself video service, that marketers are using to enhance footage they captured themselves. Of course feel free to learn more about us as a corporate video production company here.